The StickyAlbums Template
The StickyAlbums Template is the most tried-and-true method for boosting photography referrals.
With over 40,000 StickyAlbums created and used by photographers, leading to over 35 million views, it’s been one of the most effective tactics in photography marketing.
The StickyAlbums template generates traffic. But not just any traffic. It generates word-of-mouth referrals, which is the most important and effective type of traffic.
Watch the video below to see how!
Here’s how it works:
Once you’re finished editing your client’s portraits, you upload the images to a StickyAlbum.
As they interact with their friends and family and want to show off their photos, they open their StickyAlbum app, complete with their own custom app icon and name, and pass around their phone. This prompts conversation about their experience, including the story of working with you.
It’s those stories alongside stunning images and your own CTA and contact info that makes this tool so effective at generating traffic, and eventually inquiries.
Some of the key features include:
- Your own, customizable app icon
- Save photos offline (Exclusive to StickyAlbums Template)
- Add a CTA to drive traffic back to your site
- Super fast, streamlined building process
Why It Works
One of our newest features in the StickyAlbums phone app is the ability to save photos locally, offline. This means they can be shared instantly with anyone — regardless of wifi connection or data speed.
Offering this app is also an incredible incentive to up-sell.
For example, let’s say you have a prospect asking for digitals only. You can say something like, “I don’t deliver digitals, but I do offer this great custom mobile app where you’ll have 20 of your best photos to share easily. It’s $500 al la carte, or it’s complimentary when you order one of our top print packages.”
This is a great way to deliver digital images they can easily share, while you maintain control over style and branding within the app interface and encourage print ordering.
We’ve heard so many stories from photographers saying that before using StickyAlbums, only half of their customers bought their top print packages. But now, up to 90% of their customers are willing to buy whatever’s necessary to get this custom app.
So rather than having to wait until prints finally come through, your clients can share the photos when they’re at peak excitement over your work.
Your client’s eyes will light up when they see their own face and name on their own app icon on their phone and they’ll literally do your marketing for you.
Want MORE Templates?
We know that it’s so much easier to be an editor than starting from scratch — which is why StickyFolios comes with even more templates to meet your photography marketing needs.
Each StickyFolios template was built with a very specific, proven marketing tactic to help you streamline your folio creation.
They each come pre-populated with sample content so you know exactly where to start. Simply add in your own words and images, then publish and share. Explore all the StickyFolios templates below: