The Boudoir Divas were one of our first users. At the time, we weren’t sure if StickyAlbums would be a good fit for boudoir…Turns out, boudoir photography has become one of our most popular niches. This week, Nate talks with co-owner and founder of The Boudoir Divas, Marissa Boucher.
Photographers of all kinds and small business owners from every industry have noticed that the marketing techniques that have been working for them for years, aren’t as effective as they once were.
“This year we’re pulling back on all of our marketing and going back to where we started. Word of mouth.”
StickyAlbums is a big part of that plan. The Boudoir Divas give a StickyAlbum to every client. Not only does it feel like an extra treat at the end of the session, but the clients who share it, share it a lot. They’re “walking billboards”.
To hear about what it was like to shoot boudoir a decade ago, how Marissa knew when the time was right to add to her team and work with a partner and more about how The Boudoir Divas have approached marketing and branding over the past eight years and what they’re doing differently today watch or listen to their interview below.