We’re excited to have Jeffrey Shaw back today. For the past two weeks, he’s shared his Shoot & Serve business model and today, he continues along that same line and talks about how changing your perspective can and will change your business.
“Instead of thinking BUILD it and they will come, think INVITE
them and they will come.”
In today’s competitive market, older marketing modes don’t work and photographer’s who expect instant returns from their marketing efforts are likely to be disappointed. Effective marketing takes months, even years to build. It’s not simple and often involves stepping out of our comfort zone.
“The art of the relationship in my business is more powerful
than the art of the photograph.”
For more great information, watch Nate and Jeffrey’s discussion.
“There’s a limit to what you can do on your own.”
In this short video, Jeffrey shares how outsourcing can increase your profits while helping you serve your clients better.